16 Jun How Videos Can Fuel Your SEO Campaigns

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In the event that you need your brand to rank well in search engines, now is the ideal time to consider optimizing your videos. In the recent years, many programs have been developed to further help brands succeed in their search engine optimization programs. Still, one powerful, however frequently neglected and misjudged, segment for any […]

13 Jun Internet Marketing Secrets To Help You Convert Subscribers to Customers

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Several decades ago, people only get information from either radio or television. Advertisements burgeoned, heavily left a humongous mark on the people and substantially fueled the success of businesses. Fast forward to the twentieth century, with the inception of the internet, and eventually social media, information dissemination is now much faster, knows no boundary and […]

29 May Using PPC Marketing to Make Content Go Viral: Here’s How It Works

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Last year around this time, I wrote a column showing marketers how you can move beyond newsjacking and actually make the news, instead. Well, another year has passed, and this lightning-speed evolution we’re seeing in people-based marketing has uncovered a whole new world of possibilities for making content go viral. You don’t have to spend […]

05 May Pretty Little Liars Shares the Secrets of Its Social Media Success

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Pretty Little Liars’ Ashley Benson, Troian Bellisario, Lucy Hale and Shay Mitchell attend the ABC Family upfront in New York. | ABC Family It’s no big surprise that ABC Family’s hit series Pretty Little Liars is one of the top shows on social media. The teen mystery drama has dominated social since its debut in June […]

05 May Google Launches Program to Help Small Businesses Become More Visible

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Image credit: Google Do your company’s website, hours and address show up right away when people Google you…or at all? If not, you’re missing out on big business and Google wants to help you fix the problem. The tech giant today announced a major new small business initiative called Let’s Put Our Cities on the […]

05 May 2015 SEO and PPC Strategies for Your Startup

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IMAGE: Getty Images Holiday shopping has started, but that doesn’t mean the search engines are giving you a break. There has been a lot of deals in the last few weeks, as well as algorithm updates over the last couple of months. With everything going on, now is the time to think about your 2015 […]

05 May 15 Free Online Learning Sites Every Entrepreneur Should Visit

Being a successful entrepreneur means you have to wear a lot of hats, especially when your company is just starting out and you don’t have enough employees to cover all the areas you need. Learning the new skills necessary to start a new business can be expensive, but fortunately the initiative for free, high-quality, educational resources […]